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33rd IASP World Conference on Science Parks and Areas of Innovation
Title:

Science and Technology Parks and areas of innovation: managing stakeholder's participation. How to gain public acceptance by communication and negotiation

Billede:
poster_Russia
Document type:
Conference Paper
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1.60 €
  1. Authors
    FullNameWithTitle2:
    Peter G. Strunk
  2. Publisher
    IASP
  3. Publication date
    January 2017
  4. Place of publication
    Moscow, Russia
  5. Number of pages
    8
Description:
The Science and Technology Park (STP) at Berlin Adlershof has become so successful that WISTA-MANAGEMENT GMBH as the operating company could extend its activities to other sites in Berlin. We were able to gain knowledge and experience from these endeavours, which we think, are relevant to other technology park projects, no matter where they are set up. There are different approaches to gain acceptance drawing from our own experience:\nA technology park's success cannot be created by giving orders or a bloated marketing budget.\nSometimes it is more important to persuade the neighbours and the local public than an international group of experts.\nConvince your political sponsors not to interfere in your day-to-day business.\nMake sure you are independent of election cycles.\nWork out the economic benefits of your park.\nForm alliances with politicians and the local authorities.\nUse Local partners as ambassadors.
  1. Conference name
    33rd IASP World Conference on Science Parks and Areas of Innovation
  2. Conference theme
    The Global Mind linking innovation communities for internationalisation, sustainability and growth
  3. Location
    Moscow, Russia
  4. Conference start date
    19 September 2016
  5. Conference end date
    22 September 2016

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