An analysis framework of corporate spin-off creation focused on parent company context - a case study of a traditional industry that sought support in a technology park when deciding to invest in the creation of a new technology based business.

Emerging countries, with positive growth rates, have been focusing their development strategy on innovation entrepreneurship and technology diffusion. In the context of a traditional industry located in South of Brazil, this study has analyzed the factors that led a company to invest in creating a corporate spin‐off. An analysis framework was developed and turned out the following factor of analysis:Characterization (parent company and spin‐off); Relevant Factors of Spin‐off Decision and Process(external and internal environment). The framework was applied to a case study and the results show that: the creation of the spin‐off is an alternative to explore stagnated resources in the parent company upon a market opportunity; separating the spin‐off and integrating it into an innovation environment is a strategy to mitigate the market barriers; while factors such as public‐policies have limited impact on decision making, they impact on the process of the spin‐off creation.